B2B influencer marketing | 2022 Publication type A4 Conference proceedings Author(s) Mero Joel, Vanninen Heini, Keränen Joona Other Focus Area LUT Business School
B2B influencer marketing: Typology of influencer profiles, persuasion strategies, and collaboration practices | 2023 Publication type A4 Conference proceedings Author(s) Vanninen Heini, Mero Joel, Keränen Joona Other Focus Area LUT Business School
Do Economic Sanctions Work? Evidence from the Russia-Ukraine Conflict | 2023 Publication type A1 Journal article (refereed), original research Author(s) Gaur Ajai, Settles Alexander, Väätänen Juha Business - Sustainable renewal of business and industry LUT Business School
Assessing organizational readiness for digital transformation in an SME manufacturing company | 2023 Publication type A3 Book section, chapters in research books Author(s) Pitman Titta Business - Sustainable renewal of business and industry LUT Business School
The Challenge to Establish Authentic Leadership in the Digital Age | 2023 Publication type A3 Book section, chapters in research books Author(s) Pitman Titta, Reilly John E. Business - Sustainable renewal of business and industry LUT Business School
