Sari Laitinen

Product knowledge management and product definition supporting value transition and business model innovation; manufacturing companies turning into solution providers, knowledge-based business models and integrated product-service offerings.

Interest areas / key words of the research: Manufacturing industry big change, knowledge intensity, digitalization, industrial internet, internet of things, big data, product lifecycle management, value transition, evolving business models, business model innovations, and value (co)-creation, industrial service business, product-service systems (PSS), customer understanding & profiling, offering & portfolio management, product definition, product knowledge management, integrated product-service management, modularity, platform approach, complexity management, value networks, location independent operations.