As a graduate of the programme, you will be an expert in international marketing management.
You will develop a market oriented, global, entrepreneurial, and sustainable mindset, see dynamic business environments as opportunities, and be able to make strategic marketing decisions in such environments.
During your studies, you will acquire:
professional skills, knowledge and relevant business skills to analyse challenges in the international marketing environment and develop and critically evaluate international marketing-related strategies and their implementation;
competence in applied business research: you will be able to analyse related research problems systematically, produce academic research according to the principles of good scientific conduct, draw justified conclusions and discuss the implications of research results analytically;
a responsibility perspective on business decisions: you will have a profound understanding on the business-related responsibility issues and will be able to evaluate the consequences of business decisions critically from a responsibility perspective;
teamwork skills to collaborate and communicate with others and be an effective team member capable of solving problems.
International Marketing Management
Master of Science in Economics and Business Administration
120 ECTS credits
Tuition fees and scholarships
EUR 13 500 Non-EU/EEA students
LUT School of Business and Management
1 November 2021 − 31 May 2022 at 15:00 (UTC+3)
1 December 2021 − 19 January 2022 at 15:00 (UTC+2)