Heini Vanninen

Heini Vanninen
Post-doctoral researcher
Business Studies
LUT Business School
Lappeenranta
Research areas
Business, Management and Accounting
Business and International Management

Biography

Heini Vanninen, D.Sc. (Econ. and Business Administration), is a Postdoctoral researcher at LUT University, School of Business and Management. Her research interests are interdisciplinary, covering areas related to international entrepreneurship, digital marketing (social media, influencer marketing) and organizing in the digital era. She teaches bachelor's and master's level courses at LUT University on topics related to digital marketing, services marketing and customer experience management and international business.